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Be Credible
Conditional Remix & Share Permitted
CC BY-NC
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The primary audience for this book starts with students in Journalism 302: Infomania, a course we teach at the University of Kansas. When they take this class, these students usually are in their second or third semesters in the William Allen White School of Journalism and Mass Communications. They have varied career aspirations. A few of them want to be “traditional” journalists, writing for online news sites, magazines, or newspapers. Some of them want to be broadcast journalists. Many of them want to work in strategic communications, which encompasses public relations, advertising, marketing, and related fields.

Subject:
Business and Communication
Journalism
Material Type:
Textbook
Author:
Karna Younger
Peter Bobkowski
Date Added:
06/28/2023
Be Credible: Information Literacy for Journalism, Public Relations, Advertising and Marketing Students
Conditional Remix & Share Permitted
CC BY-NC
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This free and open textbook teaches college-level journalism students to become information experts.
Using the themes of credibility and information literacy, the book helps today’s students, who start out all their research with Google and Wikipedia, to specialize in accessing, evaluating, and managing information that often is not accessible through Google searches.
The book includes chapters on public records, freedom of information requests, nonprofit organizations, for-profit companies, scholarly research, public data, interviews and more.
Through current examples, instructional videos, suggested classroom activities, and practitioner insights, the authors challenge students to examine the credibility of the sources they use as current and future professional communicators.

Subject:
Business and Communication
Communication
Material Type:
Textbook
Provider:
University of Kansas
Author:
Karna Younger
Peter S. Bobkowski
Date Added:
07/20/2021