Accounting Principles: A Business Perspective uses annual reports of real companies to illustrate many of the accounting concepts in use in business today. Gaining an understanding of accounting terminology and concepts, however, is not enough to ensure your success. You also need to be able to find information on the Internet, analyze various business situations, work effectively as a member of a team, and communicate your ideas clearly. This text was developed to help you develop these skills.
Applied Finite Mathematics covers topics including linear equations, matrices, linear programming, the mathematics of finance, sets and counting, probability, Markov chains, and game theory. Endorsed by CollegeOpenTextbooks.org.
The primary audience for this book starts with students in Journalism 302: Infomania, a course we teach at the University of Kansas. When they take this class, these students usually are in their second or third semesters in the William Allen White School of Journalism and Mass Communications. They have varied career aspirations. A few of them want to be “traditional” journalists, writing for online news sites, magazines, or newspapers. Some of them want to be broadcast journalists. Many of them want to work in strategic communications, which encompasses public relations, advertising, marketing, and related fields.
This free and open textbook teaches college-level journalism students to become information experts.
Using the themes of credibility and information literacy, the book helps today’s students, who start out all their research with Google and Wikipedia, to specialize in accessing, evaluating, and managing information that often is not accessible through Google searches.
The book includes chapters on public records, freedom of information requests, nonprofit organizations, for-profit companies, scholarly research, public data, interviews and more.
Through current examples, instructional videos, suggested classroom activities, and practitioner insights, the authors challenge students to examine the credibility of the sources they use as current and future professional communicators.
Lean thinking, as well as associated processes and tools, have involved into a ubiquitous perspective for improving systems particularly in the manufacturing arena. With application experience has come an understanding of the boundaries of lean capabilities and the benefits of getting beyond these boundaries to further improve performance. Discrete event simulation is recognized as one beyond-the-boundaries of lean technique. Thus, the fundamental goal of this text is to show how discrete event simulation can be used in addition to lean thinking to achieve greater benefits in system improvement than with lean alone. Realizing this goal requires learning the problems that simulation solves as well as the methods required to solve them. The problems that simulation solves are captured in a collection of case studies. These studies serve as metaphors for industrial problems that are commonly addressed using lean and simulation.
If all cultures developed the ability to communicate, why do we see things so very differently? What purpose did communication serve in a culture? How did some cultures develop ways in which to share and negotiate meaning that my culture did not? Can I truly communicate with someone that doesn’t share my dominant culture? What does competent intercultural communication “look” like? In the quest to explore the multiple facets of intercultural communication, this book is divided into three general areas: foundations, elements, and contexts. The foundations cover the basic principles associated with communication studies and culture. The elements move beyond the basics into self, identities, verbal, and nonverbal process associated with communication and culture. Contexts explore all the different environments such as media, business, and education, in which intercultural communication occurs.
Taken from the publisher: "According to the author, the world did not need another introductory text in mass communication. But the world did need another kind of introductory text in mass communication, and that is how Understanding Media and Culture: An Introduction to Mass Communication was birthed."
This is an entire course/e-textbook that was formerly the Boundless Business text that was purchased by Lumen Learning and maintained in its current form.
The material presented in this resource is generally accurate especially considering that it reflects standard business practices and concepts that have changed little. A few of the examples given in the text could be a bit dated, which indicates that its utility may come from linking to specific parts of the course rather than using it as an entire textbook substitute. There does not appear to be a great deal of bias with this work, since its positioning is relatively generic to the facts and figures and it typically steers clear of opinions and judgments. An instructor could easily remix this with more current, relevant, and culturally deeper examples.
The text includes detailed images and graphs that are well done and help drive home visual concepts. It is limited in terms of interactivity and is still a text heavy presentation. This material is published as CC-Sharealike so it can be remixed but not revised. Lumen has taken some responsibility for the fact that it can still be edited but likely not updated to increase its currency. Since Lumen owns this material, it is likely to be here in this state for a long while.
Most of the material is relevant to any Introductory Business course with concepts that would apply for a long period of time. This material generally ages well, it just needs to be paired with continually more updated and relevant examples as technologies and markets change. Student could likely meet their learning goals and interests with this material as a support (curated by the instructor) to an existing course but it likely does not standalone as a full course resource. It seems most useful for providing depth to key points with direct links to sub-pages within this course.
This book is suited for Business Writing, Business English or Business Research/Report Writing courses.Basics of Written Business Communication presents basic business communication concepts, vocabulary, models, and exercises in a clear, practical, and engaging way. The author provides a set of core chapters intended to provide a highly focused introduction to the field. Then, he provides an optional series of modules that provide instructors with complete flexibility to emphasize additional topics of their choice.
Business Ethics is designed to meet the scope and sequence requirements of the single-semester business ethics course. This title includes innovative features designed to enhance student learning, including case studies, application scenarios, and links to video interviews with executives, all of which help instill in students a sense of ethical awareness and responsibility.
Ethics is about determining value; it's deciding what's worth doing and what doesn't matter so much.Business ethics is the way we decide what kind of career to pursue, what choices we make on the job,which companies we want to work with, and what kind of economic world we want to live in and thenleave behind for those coming after. There are no perfect answers to these questions, but there's adifference between thinking them through and winging it. The Business Ethics Workshop provides aframework for identifying, analyzing, and resolving ethical dilemmas encountered through working life.
Business Law I Essentials is a brief introductory textbook designed to meet the scope and sequence requirements of courses on Business Law or the Legal Environment of Business. The concepts are presented in a streamlined manner, and cover the key concepts necessary to establish a strong foundation in the subject. The textbook follows a traditional approach to the study of business law. Each chapter contains learning objectives, explanatory narrative and concepts, references for further reading, and end-of-chapter questions.
Business Law I Essentials may need to be supplemented with additional content, cases, or related materials, and is offered as a foundational resource that focuses on the baseline concepts, issues, and approaches.
This textbook was written to meet the needs of a twenty-first century student. It takes a systematic approach to helping students learn how to think and centers on a structured process termed the PUPP Model (Plan, Understand, Perform, and Present). This process is found throughout the text and in every guided example to help students develop a step-by-step problem-solving approach.
This textbook simplifies and integrates annuity types and variable calculations, utilizes relevant algebraic symbols, and is integrated with the Texas Instruments BAII+ calculator. It also contains structured exercises, annotated and detailed formulas, and relevant personal and professional applications in discussion, guided examples, case studies, and even homework questions.
This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.
It is the goal of this book to help students do the following:
* Apply basic concepts for effective and concise business writing.
* Compile a well written report acceptable within a business context.
* Follow a writing process designed for business students.
* Demonstrate critical thinking, reasoning, and persuasion.
* Communicate in writing using a business model.
* Apply resources for improving business writing skills.
College Success takes a fresh look at what it means, in today’s world, with today’s students, to be successful in college.Although many of the topics included—from study skills to personal health, from test-taking to managing time and money—will look familiar to those who have used student success texts that have been around for many editions, College Success takes a new approach. The focus is on realistic, practical tools for the students who need them. This is a book designed, frankly, for students who may have difficulty with traditional college texts. The style is direct and to the point. Information is presented concisely and as simply as possible. This is not a weighty tome that discusses student success—this is a manual for doing it.College student demographics have changed considerably in recent decades. More than a third of all students enroll not directly from high school but after a delay of some years. More students are working and have families. More students come from varied ethnic and cultural backgrounds. More students are the first in their family to attend college. More students have grown up with electronic media and now read and think in ways different from the previous generation. With these and so many other cultural changes, more students are not well prepared for a college education with the study skills and life skills they need to become successful students.For each student to get the most out of College Success and their college experience they must understand who they are as it relates to college. To that end, in every chapter students explore themselves, because success starts with recognizing your own strengths and weaknesses. Students make their own goals based on this self-assessment, determining what success in college really means for them as individuals. Interactive activities then help students learn the choices available to them and the possibilities for improving their skills. Skills are presented in step-by-step processes, tips for success in manageable highlighted displays. Most important, students always see the value of what they are reading—and how they can begin to apply it immediately in their own lives.College Success is intended for use in Freshmen Orientation, Study Skills or Student Success courses. A 2009 study revealed that currently nationwide, 34% of college freshmen do not return to their college for their sophomore year. This book is designed to help change that.
26 videos made for Beebe and Masterson's book on Communicating in Small Groups
Communication in the Real World: An Introduction to Communication Studies overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include timely, concrete, and real-life examples of communication concepts in action. A key feature of this book is the integration of content regarding diversity and organizational communication in each chapter through examples and/or discrete sub-sections. Discussions of diversity are not relegated to feature boxes. Also integrated into the content are examples that are inclusive in terms of race, gender, sexuality, ability, age, marital status, religion, and other diverse identity characteristics.
This textbook was written and designed especially for College of the Canyons Communications students. The following chapters will cover topics such as: understanding cultural identity, social construction, cultural biases, and culture shock. There are two types of interactive features in this book to help you, the student, engage with the various concepts and procedures behind intercultural communication.