""Life is made up of a never-ending sequence of decisions. Many decisions – such as what to
watch on television or what to eat for breakfast – are rather unimportant. Other decisions –
such as what career to pursue, whether or not to invest all of one’s savings in the purchase
of a house – can have a major impact on one’s life. This book is concerned with Decision
Making, which the Oxford Dictionary defines as “the process of deciding about something
important”. We will not attempt to address the issue of what decisions are to be considered
“important”. After all, what one person might consider an unimportant decision may be
viewed by another individual as very important. What we are interested in is the process of
making decisions and what it means to be a “rational” decision maker""--Introductory paragraph.

Find 32 Youtube videos of lectures based on the Decision Making book through this link: http://faculty.econ.ucdavis.edu/faculty/bonanno/DM_Book.html.

Copyright information: You are free to redistribute this book in pdf format. If you make use of any part of this book you must give appropriate credit to the author. You may not remix, transform, or build upon the material without permission from the author. You may not use the material for commercial purposes.

Introduction to Sociology 2e adheres to the scope and sequence of a typical, one-semester introductory sociology course. It offers comprehensive coverage of core concepts, foundational scholars, and emerging theories, which are supported by a wealth of engaging learning materials. The textbook presents detailed section reviews with rich questions, discussions that help students apply their knowledge, and features that draw learners into the discipline in meaningful ways. The second edition retains the book’s conceptual organization, aligning to most courses, and has been significantly updated to reflect the latest research and provide examples most relevant to today’s students. In order to help instructors transition to the revised version, the 2e changes are described within the preface.

Understand how values and beliefs differ from normsExplain the significance of symbols and language to a cultureExplain the Sapir-Whorf hypothesisDiscuss the role of social control within culture