Fundamentals of Business, fourth edition (2023) is an 434-page open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Attribution Non-Commercial ShareAlike 4.0 license.
The main landing page for this book is: https://doi.org/10.21061/fundamentalsofbusiness4e
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Information for instructors
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Slides are available for this book: http://hdl.handle.net/10919/105157
A test bank is available by request for this book: http://hdl.handle.net/10919/93404
Please note that the test bank does not at this point reflect changes made between the third and fourth editions. The test bank is available to any instructor who has adopted Fundamentals of Business in their course.
ISBNs
ISBN (print - color): 978-1-957213-24-8
Order a print copy here (color): https://www.amazon.com/Fundamentals-Business-Color-4th-Poff/dp/1957213248
ISBN (print-black & white): 978-1-957213-25-5
Order a print copy here (B&W): https://www.amazon.com/Fundamentals-Business-black-white-4th/dp/1957213256
ISBN (PDF): 978-1-957213-21-7
ISBN (Pressbooks): 978-1-957213-23-1
Pressbooks: https://pressbooks.lib.vt.edu/fundamentalsofbusiness4e
ISBN (EPUB): 978-1-957213-22-4
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This work is published by Pamplin College of Business in association with Virginia Tech Publishing. Funding and technical assistance for this project was provided by the University Libraries' Open Education Initiative.